Industry Insights: A Visit To The Emirates Academy of Hospitality Management

The Emirates Academy of Hospitality Management opened in 2001, in academic association with Ecole hoteliere de Lausanne (EHL). It is owned by the Jumeirah Group and offers a Bachelor of Business Administration in International Hospitality Management (BBA), Master of Business Administration (MBA) in International Hospitality Management, Study Abroad in Dubai and Professional Training & Development programmes.

The currently 300 students come from 60 different nationalities. It is located directly opposite the Burj Al Arab, in the heart of the Jumeirah Beach Resort and Medinat Souk area. There are opportunities for its students to spend up to one full year studying at EHL in Switzerland or one semester at Cornell University in the USA. Its close relationship with the Jumeirah Group allows its students internship opportunities and interactions with people in the hospitality industry.

A meeting was connected with Dr Sanjay Nadkarni, Director of Research, who was a panellist at the Arabian Travel Market 2016 seminar on ‘The role of big data, predictive and immersive technologies in the future travel booking experience’. The meeting also introduced Dr Stuart Jauncey, Dean and Dr Michael Newnham, Associate Dean of the Academy.

The discussion explored opportunities for:

- Student programmes e.g. 2 weeks CDS on Global Citizenship at Emirates Academy’s campus;

- Student internships with the Jumeirah Group e.g. Burj Al Arab (30-40% Chinese tourists and they are looking for staff with bilingual capabilities);

- Articulation arrangements for graduates into its third final year of the BBA;

- Graduates with many years’ working experience into its MBA.

Why Emirates Academy, in Dubai?

- Close association with EHL, Cornell, Jumeirah Group;

- Located in the heart of Jumeirah Beach Resort, Burj Al Arab and Medinat Souk area;

- Dubai is in the heart of the Middle East hub between Europe and Asia, and has a wide expatriate community comprising many different nationalities for cross culture exchange;

- Dubai is gearing itself up for World Expo 2020 with its many new tourism developments.